Didi responded quickly, saying it was concerned about feedback from users that "the ride-on trial runs limit women's night travel." At present, it is a small-scale trial operation plan, which is part of the public solicitation of opinions. In the future, the formal launch of the program, will be based on the views of the community feedback constantly improved. DiDi President Liu Qing also apologized in Weibo, said," to friends in the heart, the heart is also quite embarrassed." She mentioned that as a senior female white-collar workers, they also feel that the current product function is not very good for female students, Didi internal products students had no choice but to laugh at themselves. Has been working on "one of the most difficult ride ride products." But on the issue of safety, it is really a bit of a thin ice trial run. Please give us more time, Didi will also immediately join the online ride ride function of the jury.
What happened in these 34 hours? Why should Didi adjust the trial operation rules urgently? Will there be any accidents in the future of the Didi ride?
On November 8, amid a barrage of discussions and questions, didi decided to adjust the rules for the trial run. At around 20:30 p.m. on the 7th, Didi issued a notice that the time for all customers to provide services was adjusted to 5:00 to 22:00. This is about 34 hours after Didi announced the "Resurrection" at 11 a.m. on the 6th.
On November 7, the question was raised. According to the Red Star News, the main body of the anti-discrimination law of the Law School of the University of Finance and Economics, Southwest University of Finance and Economics, said that Didi only restricted the use time of female passengers to make a distinction based on sex, so that the restriction was not reasonable. He said, even for security purposes, the means to limit the use of women is not appropriate. The reason for the potential safety hazard is to solve the problems in the management of the qualification examination and safety procedures of the operation personnel by the drop downwind, and the key to this problem should be solved, and the safety risk should be protected against the safety risks through the strengthening of the supervision and promotion technology. Gender-based passengers provide a safer travel environment, rather than excluding women outside the range of passengers for a specific period of time. Such a solution is a management "to be lazy", and is also based on gender discrimination in the protection of the garment.
"It is clearly a problem for drivers, and it is really not understood to target female passengers unilaterally. It is recommended that extra audits be conducted on drivers who pick up orders late at night," he said. "this is discrimination against women. Why are female users restricted to travel after 20:00?" The solution to the problem is perfect. The solution after learning is to restrict women from going out, not sexism. This is marketing. "
On November 6, Didi was ready to press the restart key after the off-line 436 days. At about 11:00 a. m., Didi downwind released the latest product program in Didi, and announced that it will be running in Harbin, Taiyuan, Shijiazhuang, Changzhou, Shenyang, Beijing and Nantong on November 20. It is mentioned that during the trial operation, the above-mentioned seven cities will first provide the service of the downwind platform in the short distance in the city from 5 to 23. No information service fee is charged during trial operation. However, it was not surprising that the programme was in the form of a vortex of public opinion that discriminated against women. A tool. The reason is that in Didi's announcement of the trial operation plan, many netizens object to restricting the travel of female users after 20:00.
Some industry insiders who do not want to be named believe: "after Didi ride out, the whole market is actually in a stagnant state." Each new player is also low-key work, from the heart does not want to become a 'outsider'. Now that the Didi ride is coming back, the market is expected to be reactivated, but the focus on safety still determines which platform will go further in the future. " However, the extent to which a series of new rules implemented by Didi ride ride under the "high voltage line" of safety can avoid the occurrence of uncertain events remains to be verified by time and practice.
In a discussion and challenge, the "There is also a dispute between the drop-and-drop staff that limits the time for women to take a ride, and many of them feel that the detail is a bit less clear, although you've pre-heated a long downwind to protect women, but I'm afraid it's still an issue." decided to make adjustments to the downwind trial operation rules. "We have not made a comment on this rule to the public before the scheme is announced, and we have not been able to fully listen to the views of the parties," he said in a public announcement on the evening of 20:30 p.m. We apologize for failing to communicate properly and cause trouble for everyone. "
(picture source:搜狗图片)